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The Director of Sales and Marketing is responsible for the daily sales efforts and is responsible for the overall positioning of the hotel and the development of customers for the property including,  Rooms, Food and Beverage Outlets,  Meeting, Events and Spa.  In addition, he is responsible for rental revenue, yield strategies, implementation, market performance and meeting budget, forecast, and optimal business mix targets. Strategies will include pricing, status, direct sales, market mix, marketing, and public relations.  Candidates must have a dynamic leadership style, possessing excellent communication and decision making skills and a strong business attitude.

Desired Skills & Experience

  • Bachelor’s Economic degree required 
  • Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession
  • Minimum five years of sales and marketing in the luxury hotel industry
  • Proficiency in Microsoft Word, Excel, and Opera as property management system
  • Command of the English language both written and verbal
  • Strong media, presentation and computer skills
  • Ability to prepare Sales Programs that will increase awareness and positive perception of the Hotel
  • Knowledge of travel industry, current market trends and Roman local market
  • Be able to support Management in elaborating marketing, advertising, sales plans, programs and annual budget
  • Develop group sales strategies 
  • Knowledge of competitive data and mix management
  • Direct and manage all group, transient, and banquet sales activities to maximize revenue for the hotel.