Marcom Manager - Melia Hanoi

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We are looking for Marcom Manager - Melia Hanoi (Vietnam)

Mission:

Responsible in achieving the Brand and Hotel positioning objectives locally and internationally through Public Relations and Promotion activities. Assists the Director of Sales & Marketing in the development of Public Relations and Promotion plans and in budget preparation. Represents and promotes the hotel by maintaining constant contact with the media, local community, the customer base and Melia corporate offices. Supervisors the Public Relations department to ensure all daily tasks are completed in a timely fashion. To protect the correct image and positioning of the hotel and Brand by meeting corporate standards in all collateral and advertising material. To develop and follow through in public relations activities and be responsible for the production of promotional materials, press kits and arrange press and media coverage.

Main responsibilities:

1.    Communicates and submits appropriate material to all marketing channels and organizations that assists in promoting the hotel to ensure they are well equipped to sell the property.
2.    Co-ordinates various media and marketing activities and events. 
3.    Co-ordinates press releases as required of hotel events and new staff. 
4.    Liaises with advertising and public relation agencies. 
5.    Builds profile within local market place through attendance at various events and local market place.
6.    Oversees and coordinates hotel photography when required.
7.    Maintains the image of the Hotel and the Brand.
8.    Monitors and ensures complete awareness of competitor activities and use information when developing strategies.
9.    Plans and coordinates all sponsorship activities
10.    Takes part in the preparation and planning of department / unit / outlet goals and objectives.
11.    Participates in the preparation of strategic plans. 
12.    Accesses sales and marketing data.
13.    Takes ownership by developing, executing and following up on the hotel's public relations and advertising schedules.
14.    Organizes promotional events, including invitations to the media, local VIP's, corporate accounts, clients, travel agents and other related guests. 
15.    Works effectively in a team on collaterals and promotions etc. 
16.    Perform any duties assigned by the Management deemed necessary. 
 

Main requirements:

• University Degree. Upgrade or Master in Marketing will be an advantage
• Fluent English, a second language will be an advantage (better if it’s the same where the hotel is based).
• Marketing plan
• Public Relations Management
• Commercial strategies
• External candidates: 3 years in a similar position in large hotels or international companies.
• Internal candidates: 2 years in the company in similar position in large hotels.

At Meliá we are all VIP 🌟

Great professionals who make everyday life easier and exceptional. From the junior to the most senior, all of them have unique and important qualities that make working at Meliá an opportunity for constant growth and a passport to create your future wherever you want.  

Our warmth, proximity and passion for what we do make working at Meliá an unforgettable experience, full of emotional moments and always with the feeling that you belong to a big family where we have people like you, VIP People. 

At Meliá Hotels International, we are committed to equal opportunities between women and men in the workplace, with the commitment of management and the principles contained in Human Resources policies. We also prioritize disseminating throughout the entire staff a corporate culture committed to effective equality, and raising awareness about the need to act jointly and globally.

We promote our commitment to equality and diversity, avoiding any kind of dicrimination, especially related to reasons of disability, race, religion, gender, or age. We believe that diversity and inclusion among our employees are essential for our success as a global company.

Additionally, we support the sustainable growth of our industry through a socially responsible team. In this sense, our motto is "Towards a sustainable future, from a responsible present". Thanks to al our collaborators, we make it possible.

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